Gartner Research

Market Share Analysis: Mobile Devices, Worldwide, 1Q12

Published: 15 May 2012

ID: G00235158

Analyst(s): Annette Zimmermann , Tuong Nguyen , Carolina Milanesi, CK Lu , Roberta Cozza , Hugues J. De La Vergne, Anshul Gupta


In 1Q12, users bought 419.1 million mobile devices, down 2% on the same period last year. Devices with open operating systems (smartphones) accounted for over 34% of mobile device sales. Samsung is now the leading brand in both the overall mobile device market and the open-OS device market.

Table Of Contents
  • Overview

Market Share Data


  • Overall Market Segment Performance Analysis
    • Overall Sales Below Expectations as Demand Slowed
    • Open-OS Devices Continue to Push Overall Sales Growth
    • Samsung and Apple Dominate the Open-OS Device Market
  • Top Vendors Analyzed
    • Samsung
    • Nokia
    • Apple
    • ZTE
    • LG
    • Huawei Device
    • Research In Motion
    • Motorola Mobility
    • Sony Mobile Communications
    • HTC
    • TCL
  • Mergers and Acquisitions

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