Gartner Research

Decision Point for Communicating, Collaborating, and Managing Content: Which Tool Is Appropriate and When?

Published: 10 July 2012

ID: G00236089

Analyst(s): Craig Roth


The Communication, Collaboration, Content and Social (3CS) Reference Architecture provides frameworks for understanding — and guidelines for implementing — 3CS technologies. Information workers have an ever-increasing selection of communication and collaboration tools such as email, instant messaging, blogs, wikis, discussion groups, synchronous co-authoring and social networking. The sheer number of tools can create confusion and lead to sub-optimal choices. This Decision Point offers recommendations regarding which tools to use based on communication and collaboration needs.

Table Of Contents

Decision Point

Decision Context

  • An Example
  • Three Problems in Meeting the Guidance Challenge
  • Purpose of This Decision Point
  • Messaging Terminology
  • Architectural Context

Evaluation Criteria

  • Requirements and Constraints
    • Requirements
    • Constraints


Future Developments

  • More Social
  • More Boundary Blurring
  • Generation Y Enters the Workforce

Decision Tool

  • START: Communication vs. Collaboration
  • Time Criticality
  • Synchronous Collaboration Decisions
  • Synchronous Communication Decisions
  • Asynchronous Communication Decisions
  • Asynchronous Collaboration Decisions

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