Gartner Research

Use Social Media to Make Money From Digital Publishing

Published: 22 August 2012

ID: G00238680

Analyst(s): Allen Weiner

Summary

Allowing people to comment on e-magazines via social media does not increase readership or revenue. But e-commerce leaders in publishing can use social media in other ways to boost sales.

Table Of Contents

Analysis

  • How to Use Social to Make Money From Digital Publishing
  • How Social Media Can and Cannot Help Digital Publishing
  • What to Do Next

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