Gartner Research

Market Share Analysis: Mobile Phones, Worldwide, 3Q12

Published: 13 November 2012

ID: G00239600

Analyst(s): Carolina Milanesi, Anshul Gupta , Roberta Cozza , CK Lu


In 3Q12, 427.7 million mobile phones were sold globally, down 3.1% on the same period in 2011. Smartphones accounted for over 39.6% of all mobile device sales as Samsung extended its lead over Apple, with both moving ahead of their rivals.

Table Of Contents

Market Share Data

Overall Market Segment Performance Analysis

  • Overall Sales Improved After Two Consecutive Weak Quarters
  • Smartphone Sales Continued to Drive Overall Sales in 3Q12
  • No. 3 Spot in Smartphone Market Opens to Competition With Many Challengers

Top Vendors Analyzed

  • Samsung
  • Apple
  • Nokia
  • ZTE
  • Huawei

Mergers and Acquisitions

Recommended Reading

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