Gartner Research

Take These Four Steps to Implement a Value-Driven, User-Centered Design Process

Published: 20 November 2012

ID: G00245882

Analyst(s): Brian Prentice , Ray Valdes


Leading organizations have discovered that an effective user-centered design process begins by defining business value, then undertaking a usability-enabled validation and ending with metrics-enabled analytics that link to business goals. Four steps help successfully implement this process.

Table Of Contents
  • Key Challenges



  • Actively Eliminate Intuition-Driven Design in Thought and Process
  • Implement the Four Steps of a Value-Driven UCD Process: Observe, Define, Build and Refine
    • Observe
    • Define
    • Build
    • Refine
  • Know These Caveats

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