Gartner Research

Hindustan Unilever Adopts Five Best Practices for Supply Chain Excellence in India

Published: 30 November 2012

ID: G00233980

Analyst(s): Vikas Sarangdhar , Vladimir Krasojevic

Summary

India offers rapid growth for consumer product companies but has challenges of complex distribution, industry fragmentation and talent development. Consumer product companies should learn from five best practices adopted by Hindustan Unilever to build a responsive supply chain.

Table Of Contents
  • Key Challenges

Introduction

Analysis

  • Start With the Consumer/Customer in Front
  • Adapt Network Strategy to Suit the Market
  • Strengthen NPI and Foster Innovation
  • Excel in Operational Execution
  • Manage Talent Skillfully

Recommended Reading

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.