Published: 28 December 2012
ID: G00234312
Analyst(s): Annette Jump, Kanae Maita, Mikako Kitagawa, Lillian Tay
Sony's brand is well recognized globally in PCs and mobile phones, but the company is facing turbulent times as it adjusts to the new connected-device era. We examine the strengths and weaknesses that the Sony brand faces in the connected-device market.
Analysis
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