Published: 28 December 2012
ID: G00234312
Analyst(s): Annette Jump , Kanae Maita, Mikako Kitagawa , Lillian Tay
Sony's brand is well recognized globally in PCs and mobile phones, but the company is facing turbulent times as it adjusts to the new connected-device era. We examine the strengths and weaknesses that the Sony brand faces in the connected-device market.
Analysis
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