Gartner Research

Agenda Overview for Consumer Devices, 2013

Published: 03 January 2013

ID: G00246670

Analyst(s): Carolina Milanesi

Summary

In 2013, the continuing shift to the personal cloud era will shape the way consumers see computing devices and consequently alter the devices' value chain, pushing vendors in new directions for survival and growth.

Table Of Contents

Analysis

Key Issues

  • As new ecosystems emerge, dictating changes to the value chain, what does the competitive landscape of the consumer device market look like?
  • Even good products do not sell themselves: How do I market my consumer devices?
  • How is the consumer device market evolving, and what opportunities and threats does it present to me?
  • Smartphones, tablets and connected TVs are only a few of the many consumer devices competing for users' spending. What do consumers want when it comes to devices?
  • Which consumer device technologies will play a prominent or disruptive role, and how can they help me maximize my margins?

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