Gartner Research

Gartner Fellows Interview With Patricia Flynn, Vice President at Fidelity Investments: Managing Social Media Compliance

Published: 07 January 2013

ID: G00246878

Analyst(s): French Caldwell

Summary

Social media is vital to doing business, but often, the technology available isn't up to the job. Fidelity Investments, present on eight different social platforms, and with 125,000 Facebook and Twitter followers, requires sophisticated, dedicated social media compliance.

Table Of Contents

Analysis

  • Introduction
  • Interview
    • Patricia Flynn's Role at Fidelity
    • Making the Business Case for Social Media Compliance
    • The Risks and Challenges of Social Media

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