Gartner Research

How to Estimate the ROI of Mobile Apps for Employees

Published: 08 January 2013

ID: G00246972

Analyst(s): Richard Marshall


Mobile apps transform business processes and reduce costs. Their development and operational costs are different from those of traditional apps, and, although some are well-understood, mobile apps are evolving around new form factors, so IT leaders should analyze ROI models to prioritize projects.

Table Of Contents
  • Key Challenges



  • Understanding Mobile Applications Costs
  • Calculating Benefits, Cost Savings and Revenue
    • Efficiency
    • Effectiveness
    • Error Reduction
  • Building an ROI Case

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