Gartner Research

Agenda Overview for Emerging Marketing Trends, 2013

Published: 08 January 2013

ID: G00245889

Analyst(s): Adam Sarner , Richard Fouts

Summary

Embracing emerging trends and technologies will help digital marketers create a sustainable competitive edge for their business. Gartner's 2013 research will help you find, evaluate and take full advantage of the right ones.

Table Of Contents

Analysis

Key Issues

  • What digital trends and techniques on the horizon should we be watching for how they change or disrupt current marketing practices?
  • How are marketers implementing emerging digital trends and techniques for business advantage?
  • How should marketers evaluate the business potential of a new digital trend or technique?

Related Priorities

Recommended Reading

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