Gartner Research

Alpha Organizations: Learning From Leaders

Published: 07 February 2013

ID: G00238224

Analyst(s): Stephen Prentice, Mark Raskino , Diane Morello


Risk-ready business innovators are not all the same. Key variations in strategy, focus, and approach to information and technology create four distinct categories that alpha organizations and aspiring alphas can watch and learn from.

Table Of Contents


  • You Can't Take and Adapt Innovations From Just Anyone
  • Leaders Watch and Learn From Other Leaders
  • Renaming Type As as "Alpha Organizations"
  • Leaders Can Be Usefully Segmented
  • The Four Types of Alpha Organizations
    • Digital Explorers
    • Scitech Explorers
    • Digital Prospectors
    • Scitech Prospectors
  • Two Factors for Segmenting Alpha Organizations
    • Factor 1: Pioneering Aspiration
    • Factor 2: Digital Focus
  • How Alpha Organizations Should Learn From One Another
    • Learn by Business Analogy
    • Digital Explorers: Look to Explorers in Other Industries
    • Digital Prospectors: Look to Digital Explorers
    • Scitech Explorers: Look to Digital Prospectors, With Caution
    • Scitech Prospectors: Look to Digital Prospectors and Type Bs

Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.