Gartner Research

Planned Research for CRM Sales Strategies, Processes and Technologies, 2013

Published: 11 February 2013

ID: G00248784

Analyst(s): Patrick Stakenas , Robert P. Desisto


Social, mobile, big data and cloud will be key components of the CRM sales research in 2013, as they will weigh heavily on sales application managers helping vice presidents of sales achieve revenue targets.

Table Of Contents


  • Sales Opportunity Management
  • Sales Effectiveness (Enablement)
  • Sales Performance Management
  • Key Planned Research for 2013

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