Gartner Research

Market Trends: Strategic Repositioning Is a Top Priority for CSPs

Published: 26 February 2013

ID: G00246689

Analyst(s): Margaret Schoener


The established strategies and business models of communications service providers are losing effectiveness. Commoditization of core telecom services is forcing them to review their strategic options and reposition themselves in a changed market landscape.

Table Of Contents


Market Trend

  • The Communications Market Is Morphing as CSPs Pursue Strategic Alternatives
  • Leading CSPs Have Diversified Into Adjacent Markets to Spur Domestic Market Growth
    • NTT Docomo Moves Its Service Portfolio Far Beyond Core Communications
    • Rogers Expands its Media Content Portfolio and Advances Financial Services
    • AT&T Has Launched a Wireless Home Security and Automation Solution
    • Sprint Nextel Introduces an In-Vehicle Automotive Solution
    • SK Telecom Is Active in the Healthcare Industry
  • CSPs Are Collaborating and Partnering to Globalize Enabling Platforms and Services
    • M2M
    • Cloud Computing
    • M-Payment and Billing
    • Unified Communications Services
  • CSPs Establish Organizations to Drive Platform Growth

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