Gartner Research

Market Trends: Data Center Management Services Value Proposition Requires Reinvention

Published: 22 March 2013

ID: G00247557

Analyst(s): Rob Addy , Bryan Britz

Summary

The global data center management services market must create workload portability. Reinventing rigid service delivery models and cost-focused value propositions should be top strategic initiatives for service line marketing leaders. There is a small window of opportunity to differentiate in 2013.

Table Of Contents

Introduction

Market Trend

  • New Service Delivery and Marketing Skills Are Required
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • New Value Propositions Are Required to Build Trust as Customer Expectations Evolve
    • The Short-Term Outlook
    • The Midterm View
    • The Long-Range Perspective

Contrarian View

  • Despite What You See in Your Rear-View Mirror, Objects in Front Are Actually Farther Away Than They Appear

Vendors to Watch

Conclusions

Recommended Reading

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