Gartner Research

CEO and Senior Executive Survey 2013: Supply Chain Implications to Support Global Growth Goals

Published: 25 March 2013

ID: G00247331

Analyst(s): Michael Dominy , Michael Burkett

Summary

In supply-chain-intensive industries, twice as many CEOs prioritize global growth over profitability. Supply chain professionals must demonstrate leadership to ensure that their initiatives are seen by executives as engines for growth as they continue to manage cost for profitability.

Table Of Contents
  • Impacts

Analysis

Impacts and Recommendations

  • The CEO priority on growth demands that supply chain leaders help deliver an expanding portfolio of products and services reliably to diverse market segments faster, but still profitably
  • CEO global concerns for the economy, climate change and increased supply chain complexity require supply chain leaders to support this executive uncertainty
  • CEOs don't recognize supply chain IT as a differentiator for the companies they admire, but believe technology investments that analyze, optimize and track the supply chain are priority investments for their own organizations over the next five years
  • Macroissues involving talent and resources are concerns for most CEOs, signaling that supply chain strategy must include plans to address both
  • Survey Methodology

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