Gartner Research

CEO and Senior Executive Survey 2013: The Opportunity Now Is to Drive EA From Business Priorities

Published: 25 March 2013

ID: G00247539

Analyst(s): R. Bittler, Marcus Blosch

Summary

Enterprise architecture supports CEOs' and senior business executives' focus on growth in an uncertain environment.

Table Of Contents
  • Impacts

Analysis

Impacts and Recommendations

  • With business growth as the No. 1 strategic business priority, enterprise architects must support growth initiatives in an environment of increased uncertainty
    • Provide Support to Product Development/Enhancement and Sales
    • Support the Development of a Digital Strategy
    • Create the Agile Enterprise
  • Enterprise architects must support initiatives that are focused on increasing the productivity of business operations
    • Use Business-Outcome-Driven EA to Drive Execution
    • Support Performance Improvement Though the Use of IT
    • Improve Performance Through Innovation
  • Since aligning with customer needs is central to growth and profitability, enterprise architects must facilitate the design of customer value and profitability
    • Analyze Your Customers
    • Innovate the Customer Experience
    • Create a Customer-Centric EA
  • Survey Methodology

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