Gartner Research

What Wi-Fi Hot Spots Mean for Mobile Broadband Providers

Published: 26 March 2013

ID: G00248565

Analyst(s): Ian Keene

Summary

All communications service providers need a strategy to address Wi-Fi, as what started as a quick fix for offloading busy cellular networks has now become a mainstream access method for smart devices. Gartner offers advice for CSPs planning mobile broadband services.

Table Of Contents
  • Impacts

Analysis

Impacts and Recommendations

  • CSPs need to be aware that Wi-Fi will account for over 70% of smart device traffic, much of which will be outside their network control
  • The current land-grab for prime Wi-Fi hot spot locations is increasing competition for incumbent CSPs
  • Home, office and retail have become key Wi-Fi locations, and CSPs must decide if they want this traffic on their networks

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