Gartner Research

Sprint-SoftBank Will Need to Show Its Value to the Enterprise

Published: 10 April 2013

ID: G00247708

Analyst(s): Bill Menezes , Danellie Young

Summary

Sprint Nextel needs to show enterprise customers how they will benefit directly from its expected merger with SoftBank, which strategically is focused on winning mobile consumer market share.

Table Of Contents

Analysis

  • What You Need to Know
  • SoftBank vs. Sprint Nextel Enterprise Business
  • Invest to Enhance Enterprise Portfolio
  • Catching Up in Wireless
  • Improving Wireline Portfolio
  • Organizational Risks and Challenges

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