Gartner Research

Why You Will Probably Need More Than One Master Data Management Vendor

Published: 12 April 2013

ID: G00250825

Analyst(s): Andrew White , Bill O'Kane


IT leaders can struggle when selecting master data management software because the solutions are diverse and no single vendor is likely to offer everything. This research describes the different types of MDM offerings to help IT leaders make the best choice for their organization.

Table Of Contents


  • The Varied MDM Solution Market
  • Growing Demands for a Single Vendor for All MDM Needs
  • Some Vendors Cut Across the MDM Market as a Whole
  • The Market Consists of Two Main Segments
    • MDM of Customer Data Solutions
    • MDM of Product Data Solutions
  • Other Types of MDM and Related Scenarios
    • Multidomain MDM and Multivector MDM
    • Analytical MDM
    • Application-Specific Data Stewardship

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