Gartner Research

Cool Vendors in Consumer Dynamics, 2013

Published: 12 April 2013

ID: G00249238

Analyst(s): Angela McIntyre, Vishal Tripathi, Annette Jump , Nick Ingelbrecht , Lillian Tay


Innovative consumer research leverages neuromarketing techniques, social media and co-creation with potential customers to deliver actionable insights to improve brand perception, marketing effectiveness and product development.

Table Of Contents


  • What You Need to Know
  • Inner Truth
  • Onalytica
  • Promise-Communispace
  • SalesBrain
  • Whitematter Marketing

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