Gartner Research

Market Insight: A Banking Industry Primer, 2013

Published: 13 May 2013

ID: G00247053

Analyst(s): Vittorio D'Orazio


A "new normal" for banks includes slow growth, tough competition and difficult innovation with pruned budgets. Banks are reacting to this stalemate by becoming more aggressive in IT adoption. IT providers need to compete with larger competitors and adjust offerings on the Nexus of Forces.

Table Of Contents


  • The Situation Analysis
    • The Market
    • Top CIO Business Priorities
    • Key Technology Trends
    • Key Technology Inhibitors of IT Spending
  • Targeting the Market
    • Banking Solution Maps
    • Purchasing Behaviors, Buying Centers and Messaging Map
    • Key Influencers Map
  • The Competitive Landscape
    • The VSITS
    • The VSS

Background and Context

The Impact


Recommended Reading

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