Gartner Research

Use Social Media and ITIL BRM to Improve the IT-Business Relationship

Published: 28 June 2013

ID: G00253096

Analyst(s): Jarod Greene, Tapati Bandopadhyay


Social media enables participants to create, organize and share information. Business relationship managers who leverage social media to support the ITIL business relationship management process will help enhance the relationship between the I&O organization and the business.

Table Of Contents
  • Key Challenges



  • Refer to the ITIL 2011 BRM Process to Improve IT-Business Collaboration
  • To Create Social BRM, Use Social Media to Support the ITIL BRM Process
  • Talk to the Business and Demonstrate How Social BRM Can Improve IT-Business Communication and Collaboration

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