Gartner Research

Roundup of Consumer Dynamics Research, 2Q13

Published: 11 July 2013

ID: G00251414

Analyst(s): Amanda Sabia, Nick Ingelbrecht

Summary

The Consumer Dynamics Agenda focuses on the demand side of the consumer technology marketplace. Gartner's tools to evaluate brands and user interfaces will help consumer tech providers succeed in the volatile consumer technology market.

Table Of Contents

Analysis

Research Highlights

  • Consumer Wallet Share and Forecast
  • Customer Experience, User Interface and Innovation Research
  • Consumer Macro Trends Research
  • Consumer Segmentation, Adoption and Metrics
  • Brand Research

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