Gartner Research

How to Succeed With iPads in the Enterprise and Avoid the Pitfalls

Published: 17 July 2013

ID: G00252069

Analyst(s): Mark Cortner


A successful implementation of iPads in an enterprise requires balancing infrastructure requirements, user desires (e.g., BYOD) and IT control (e.g., MDM). However, if done well, iPads complement smartphones and PCs, creating a composite solution that drives mobile productivity and collaboration.

Table Of Contents

Summary of Findings

Research Findings

  • What We Found: iPads Are in the Cross Hairs of a Complex Set of Mobility Issues
  • Users Have Spoken: The iPad Is a Business Tool
    • Participants Speak: iPads Are Convenient, Complementary Devices
    • Analyst Perspective: Preventing the Use of iPads Is Political Suicide for IT
  • Tiers of Value Will Require a Managed-Diversity Approach
    • Participants Speak: The First Tier of Value Includes Basic Use Cases
    • Participants Speak: The Second Tier of Value Is Less Clear and More Varied
    • Analyst Perspective: There Is No Single Killer App for iPads in the Enterprise; Proceed With Caution
  • A Complete User Experience, Not Just an Interface, Is Critical
    • Participants Speak: Anytime, Anywhere Access Expectations
    • Analyst Perspective: iPads Intersect BYOD, File Sync, MDM and Wi-Fi Issues
  • Windows Tablets Will Not Displace the Use of iPads in the Enterprise
    • Participants Speak: IT Believes It Can Shift Users Away From the iPad
    • Analyst Perspective: Company-Provided Tablets Will Not Stem the iPad Tide
  • Embrace the Power of Consumerization and Engage With Users
  • Target User Segments to Improve Mobile Productivity and User Satisfaction
  • Be a Clearinghouse for Use Cases and Popular Apps for iPads in the Enterprise

Methodology and Demographics

Recommended Reading

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