Gartner Research

The Gartner Eight-Step Framework for Shortlisting WCM Vendors

Published: 02 August 2013

ID: G00233648

Analyst(s): Mark R. Gilbert, Mick MacComascaigh


Organizations should consider Web content management selections in the context of their high-level objectives. Using this eight-step framework will optimize your selection process, increasing the quality of your vendor shortlist.

Table Of Contents
  • Key Challenges



  • Gartner's Eight-Step Framework for Shortlisting WCM Vendors
    • Step 1: Catalog Organizational Objectives
    • Step 2: Translate Organizational Objectives Into Specific Metrics
    • Step 3: Categorize Metrics Into Related Groups or Subsets
    • Step 4: Outline a Solution Vision and Link the Groups of Metrics to Components in This Vision
    • Step 5: Decide on the Most Appropriate Physical Architecture to Support Your Vision
    • Step 6: Match This Architecture to the Vendor Categories
    • Step 7: Highlight the Top Five Priorities That Will Influence Your Choice of Solution
    • Step 8: Identify Vendors That Can Support Your Priorities and Architectural Needs

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