Gartner Research

Market Insight: Nike and Jawbone Fitness Monitors Show How 'Internet of Things' Devices Are Evolving

Published: 23 September 2013

ID: G00252550

Analyst(s): Mark Hung, Alfonso Velosa , John Barber


A comparison of two fitness products highlights key functional and design-related considerations for devices just starting to incorporate Internet connectivity. Semiconductor vendors should study evolving end-user requirements and integrate app-friendly features and software.

Table Of Contents


  • Wearable Monitors Continue to Grow in Popularity
  • Health Monitoring Devices Are in Their Infancy

Background and Context

  • A Teardown Lite of Fitness Monitors Highlights Some Winners

The Impact

  • Fitness Monitors Balance Semiconductor Technology and Cost


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