Gartner Research

Market Trends: Cognizant Computing Will Reshape Mobile and App Market Revenue

Published: 27 September 2013

ID: G00256409

Analyst(s): Jessica Ekholm


Cognizant computing is the next phase of the personal cloud, with services and advertising automatically tailored to consumer demands. Technology service providers seeking involvement in cognizant computing must understand all the monetization opportunities and potential benefits available.

Table Of Contents


  • Why It is Important for TSPs
  • Cognizant Computing as It Evolves

Market Trend

  • Cognizant Computing: The Market Force You Cannot Afford to Ignore
  • Sync Me, See Me, Know Me, Be Me
    • Sync Me
    • See Me
    • Know Me
    • Be Me
    • Commercial Opportunities for Technology and Service Providers
    • Summary of Opportunities for Technology and Service Providers

Vendors to Watch

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