Gartner Research

Banks' Big Data Projects Should Focus First on Business Cases, Not Technologies

Published: 22 October 2013

ID: G00253563

Analyst(s): Ethan Wang


Gartner client inquiries show that many banks are struggling with big data projects. Their starting point should be a search for appropriate business cases, rather than technology selection.

Table Of Contents
  • Impacts


  • Big Data Could Deliver Benefits to Banks — but Only If They Know Where to Start

Impacts and Recommendations

  • Confusion about definitions and technologies makes it difficult for banks to establish clear starting points for big data projects
  • The success of banks' big data projects is being compromised by the failure to determine quantifiable ROI or estimate demands on internal resources
  • The absence of "one size fits all" big data technology solutions makes use case development the most critical big data project success factor

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