Gartner Research

Predicts 2014: Seizing the Digital Business Advantage

Published: 11 December 2013

ID: G00258996

Analyst(s): Diane Morello , Rand Leeb-du Toit , Stephen Prentice , Jorge Lopez

Summary

As businesses inject digital and electronic functions into products, services and channels, types and sources of competitive advantage morph. CIOs, strategists and business leaders must hone their branding, opportunity pipelines, capabilities and competitive intelligence.

Table Of Contents

Analysis

  • What You Need to Know
  • Strategic Planning Assumptions
  • A Look Back

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