Gartner Research

Agenda Overview for Vertical Industries, 2014

Published: 03 January 2014

ID: G00258745

Analyst(s): Derry Finkeldey


Digital business models aligned by industry will quickly emerge as the new competitive imperative. Gartner's 2014 Vertical Industries Agenda helps technology and service providers address this upheaval with tools to identify opportunities and priorities for IT and business buyers.

Table Of Contents


Key Issues

  • How can I differentiate my business model and/or offerings to compete effectively in industry markets?
  • How do industry and line-of-business processes affect my go-to-market strategy, vertical operations, and product and solution development?
  • How are changes to customer buying centers and behaviors shaping market opportunity by industry?
  • Where are the most attractive growth opportunities by industry for my products and services?
  • Which trends are shaping the way technology is bought and used in my targeted industries?
  • What are the requirements of a digital business model, and how does this vary by industry?

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