Published: 08 January 2014
ID: G00258543
Analyst(s): Bryan Britz , Dean Blackmore , Fred Ng , Susanne Matson
In a rapidly evolving IT marketplace, providers must understand changing buyer preferences. As cloud, social, mobile and analytics redefine the business, technology solution decision makers approach issues of control, pricing, involvement and engagement for their technology solutions in new ways.
Survey Objective
Data Insights
Gartner Recommended Reading
©2019 Gartner, Inc. and/or its affiliates.
All rights reserved.
Gartner is a registered trademark of Gartner, Inc. and its affiliates.
This publication may not be reproduced or distributed in any form without Gartner’s prior written permission.
It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact.
While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information.
Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such.
Your access and use of this publication are governed by Gartner’s Usage Policy.
Gartner prides itself on its reputation for independence and objectivity.
Its research is produced independently by its research organization without input or influence from any third party.
For further information, see Guiding Principles on Independence and Objectivity.