Gartner Research

Agenda Overview for Consumer Devices, 2014

Published: 10 January 2014

ID: G00259818

Analyst(s): Annette Zimmermann , Jason Chapman


In 2014, PCs, smartphones, tablets and other connected devices will continue to morph both physically and functionally. While doing this, they are responsible for changing how consumers interact with technology, the personal cloud and each other.

Table Of Contents


Key Issues

  • As new ecosystems emerge, dictating changes to the value chain, what will the competitive landscape in the consumer device market look like?
  • Even good products do not sell themselves, how do I market my consumer devices?
  • How is the consumer device market evolving and what opportunities and threats does it present to me?
  • Smartphones, ultramobiles and wearables are only a few of the many consumer devices competing for user spending. What do consumers want when it comes to devices?
  • Which consumer device technologies will play a prominent or disruptive role and how can they help me to maximize my margins?

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