Gartner Research

Agenda Overview for Consumer Devices, 2014

Published: 10 January 2014

ID: G00259818

Analyst(s): Annette Zimmermann, Jason Chapman

Summary

In 2014, PCs, smartphones, tablets and other connected devices will continue to morph both physically and functionally. While doing this, they are responsible for changing how consumers interact with technology, the personal cloud and each other.

Table Of Contents

Analysis

Key Issues

  • As new ecosystems emerge, dictating changes to the value chain, what will the competitive landscape in the consumer device market look like?
  • Even good products do not sell themselves, how do I market my consumer devices?
  • How is the consumer device market evolving and what opportunities and threats does it present to me?
  • Smartphones, ultramobiles and wearables are only a few of the many consumer devices competing for user spending. What do consumers want when it comes to devices?
  • Which consumer device technologies will play a prominent or disruptive role and how can they help me to maximize my margins?

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.