Gartner Research

Three Barriers Retailers Must Tear Down to Improve Multichannel Inventory Management

Published: 13 January 2014

ID: G00257658

Analyst(s): Tom Enright

Summary

Multichannel retailers removing siloed organizational, process and system structures are improving product availability and sales. This research offers CSCOs and heads of merchandising advice on replacing their outdated structures with methods to give customers the shopping experience they demand.

Table Of Contents
  • Impacts

Analysis

Impacts and Recommendations

  • Siloed planning and executional processes cause retailers to focus on resolving internal stock ownership issues that negatively impact fulfillment and offer limited benefits to the end customer
  • Channel-specific pools of inventory are prevalent in the stock management operation of many large retailers and result in lost sales, stock-outs and overstocks
  • Channel-specific systems, originally developed as bolt-ons to core store-channel systems, are now hindering retailers' ability to support commerce across all channels

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