Gartner Research

Competitive Landscape: Content-Aware Data Loss Prevention Market, 2014

Published: 31 January 2014

ID: G00259383

Analyst(s): Heeral Kota, Lawrence Pingree


The data loss prevention market will grow 28.6% in 2014 while transitioning from compliance demand to intellectual property protection. Product managers and marketing managers must ensure their products address requirements for the adoption of cloud, SaaS and virtualization.

Table Of Contents


  • Market Definition
  • Market Overview
  • Market Drivers
    • Regulatory and Contractual Compliance Mandates
    • Data Breach at Globally Recognized Organizations Creates Concern for Customers
  • Market Inhibitors
    • DLP Requires Significant Resource Investments and Ongoing Operational Funding
    • High Purchase and Implementation Costs Inhibit DLP Market Growth
    • Data Classification Effectiveness Continues to Evolve
  • Competitive Situation and Trends
    • Context Awareness Expanding Throughout the DLP Market
    • Support for DLP for External Services Seen Expanding
    • MSSP Adoption of DLP Is Growing and Customer Adoption Is Anticipated to Increase
    • Capabilities to Perform Analysis of Compressed Image and Video Processing Expanding Across the Market
    • DLP Offerings Are Appealing to More Than Just Compliance-Focused Buyers
    • Regional Growth Seen in Emerging Economies Where Expanding Regulations and Concerns for Data Protection Are Creating Additional Buying Interest
  • Market Players
  • The Future of Competition
  • Competitive Profiles
    • CA Technologies
    • Fidelis Cybersecurity Solutions
    • GTB Technologies
    • McAfee
    • RSA, The Security Division of EMC
    • Symantec
    • Verdasys
    • Websense
  • References and Methodology

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