Gartner Research

Twelve Ways to Improve Your Data Quality

Published: 17 February 2014

ID: G00259288

Analyst(s): Ted Friedman , Saul Judah


Achieving business outcomes based on trusted, high-quality data is a core enterprise requirement. Unless CIOs, chief data officers and information leaders get this right by pragmatically improving their data quality, they will be unable to take full advantage of new information-driven opportunities.

Table Of Contents
  • Key Challenges



  • Focus on the Right Things
  • Define "Fit-for-Purpose" Data Quality and How to Achieve It
  • Assign Business Accountability for Data Quality
  • Embed Data Quality Improvement as Part of the Information Ecosystem

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