Gartner Research

Project-Based Demand Management Requires Unique Supply Chain Planning Strategies

Published: 27 February 2014

ID: G00260758

Analyst(s): Debashis Tarafdar, Marko Pukkila


Planning strategies and processes for typical demand patterns do not work well when selling solutions into a project-based environment. Planning is still immature and fragmented. This research will help supply chain leaders create a foundation for planning excellence in a project-based business.

Table Of Contents
  • Key Challenges



  • Analyze the Impact of Project Demand on the End-to-End Supply Chain
  • Implement Foundational Project-Based Demand Management Processes
  • Define Specific Performance Objectives for Project-Based Demand Management
  • Define a CRM Governance Structure for Managing Project-Based Demand

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