Gartner Research

User Survey Analysis: Six Ways to Determine If Your Enterprise Prospect Has a Strategic Data Center Plan and Why You Would Want To

Published: 03 March 2014

ID: G00259432

Analyst(s): April Adams

Summary

Large enterprises that have a strategic plan for their data center differ in their 2014 technology investment plans, the kinds of vendors they buy from and how they manage their budgets compared with enterprises without a plan. Both marketing and sales can benefit by segmenting customers this way.

Table Of Contents

Survey Objective

Data Insights

  • Strategic Planning Trend Continues
  • Why a Customer's Data Center Philosophy Matters
  • Six Ways You Can Tell the Difference Between a Strategic Plan Customer and a Discrete Project Customer
  • What You Need to Know About Strategic Plan Customers
  • What You Need to Know about Discrete Project Customers
  • Methodology

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