Gartner Research

Manage Uncertainty and Product Mix to Improve Demand Management in Life Sciences

Published: 10 March 2014

ID: G00261706

Analyst(s): Todd Applebaum


High-impact uncertain events and increasing demand variability are driving excess inventory and eroding life science manufacturers' profitability. Planning leaders in these organizations can use this research to set new directions for improving demand planning capabilities.

Table Of Contents
  • Impacts


  • Reacting
  • Anticipating
  • Integrating
  • Collaborating

Impacts and Recommendations

  • High-impact uncertain events, such as tenders and regulatory decisions, are increasing in frequency, and raising the risks and rewards for planning leaders who are managing demand in life sciences
  • Increasing product mix complexity is driving up inventories, causing shortages and eroding life science manufacturers' profitability
  • Lack of internal alignment restricts life science planning executives from advancing demand management capabilities and performance

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