Gartner Research

Agenda Overview for Digital Business, 2014

Published: 24 March 2014

ID: G00260349

Analyst(s): Don Scheibenreif , Jorge Lopez , Michael Burkett , Jim Tully, Patrick Meehan


Digital business is reshaping industries and redefining the role of IT, creating new competitive advantage and business designs by blurring digital and physical worlds. This research guides business executives, CIOs and technology providers in establishing a leadership position in digital business.

Table Of Contents


Key Issues

  • What is a digital business, and why is it important?
  • How will a digital business world reshape roles, organizations, leadership and culture?
  • How do you build a digital business?
  • What are the technology engines that propel a digital business?

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