Gartner Research

Market Trends: Cloud Is a Critical Enabler for CSP Enterprise Digital Services

Published: 31 March 2014

ID: G00262189

Analyst(s): Gregor Petri , Gyanee Dewnarain , Neil Osmond


Cloud is fast becoming a hygiene factor for many services in CSPs' enterprise digital service portfolios. We analyze the cloud-based offerings of 10 leading CSPs to advise CSP strategists on the right business, organizational, implementation and innovation models for offering cloud services.

Table Of Contents
  • Recommendations for CSPs


Market Trend

  • CSPs' Portfolio Strategy for Cloud Computing Services
    • CSPs Make Strategic Investments in Foundational Cloud Capabilities to Deliver Higher-Value Cloud Services and Vertical Market Solutions
    • Brokerage Is the Fastest-Growing CSP Cloud Computing Activity
    • The Untapped and Fragmented PaaS Market Constitutes an Opportunity for CSPs Seeking to Turn Their Networks Into Platforms
  • CSPs' Go-to-Market Strategy for Cloud Computing Services
    • CSPs Target Enterprises That Have Strict Data Compliance and Low-Latency Requirements With Cloud Enablement and Infrastructure Services
    • Relevant Anchors in the SaaS Marketplace Help CSPs Drive Recurring Visits, and Innovative Business Models Enable Upsells
  • CSPs' Implementation Models for Cloud Computing Services
    • Outsourcing and Partnerships Are the Predominant Implementation Models for CSP Cloud Services — Acquisitions Are Rare
  • CSPs' Organizational Models for Cloud Computing Services
    • Few CSPs Have a Dedicated Organization for All Their Cloud Computing Services
  • CSPs' Business Models for Cloud Computing Services
    • Pay per Use Is the Defacto Business Model for CSP Cloud Computing Services

Vendor to Watch

  • AT&T
  • Verizon
  • SingTel

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