Gartner Research

Market Trends: China's White-Box Ecosystem Evolves to Focus on Android Devices

Published: 08 April 2014

ID: G00262693

Analyst(s): CK Lu , Tracy Tsai


White-box smartphone and tablet sales saw continued growth in 2013, which will run into 2015. Established global and emerging local vendors will lead growth of white-box devices as they refocus to meet demand for affordable connected devices, mostly from emerging markets.

Table Of Contents


Market Trend

  • White-Box Smartphones Accounted for 41.2% of Total Sales in 2013
  • 4G (TD-LTE) Will Become Mainstream for White-Box Smartphones in China by 2016
  • White-Box Tablets Will Alter Their Portfolio in Facing Challenges From Large-Screen Smartphones

Contrarian View

Vendors to Watch

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