Gartner Research

What Consumer Apps Mean for Workplace Engagement Strategies

Published: 10 April 2014

ID: G00258917

Analyst(s): Mike Gotta , Brian Blau , Nikos Drakos


Use of consumer-oriented apps in the workplace is widespread. IT leaders should examine app use to help plan and execute workplace engagement strategies.

Table Of Contents


  • Apps Take Center Stage
  • The Business Appeal of Apps
  • Where to Find Business Apps
  • The Top Five Business App Categories
    • Communications
    • Content Creation
    • File Sync and Share
    • Productivity
    • Transportation and Travel

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