Gartner Research

BT's Cloud Services Portfolio Heat Map Shows a Vertical Approach

Published: 23 April 2014

ID: G00260785

Analyst(s): Mark Paine , Bettina Tratz-Ryan , Gregor Petri , Katja Ruud , Tiny Haynes


This analysis forms part of a series of documents where we explore several approaches taken by communications service providers that are opting to become cloud services providers. Here, we take a look at BT, with its centered approach around enabling vertical solutions.

Table Of Contents
  • Key Challenges


  • BT for Life Sciences


  • Focus on Market-Specific Solutions
  • Use Cloud Services Brokerage Channels to Reach SMBs
  • Use Environmental Life Cycle Assessments to Underpin Sustainability Initiatives

Case Study

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