Gartner Research

How to Link New Analytics Approaches to Key Banking Initiatives

Published: 17 June 2014

ID: G00261036

Analyst(s): Lisa Kart, Mary Knox

Summary

Bank CIOs have a critical role to play in helping their organizations leverage new opportunities in analytics. To do this, they must align their efforts with key banking business initiatives before focusing on the technology solutions.

Table Of Contents
  • Impacts

Analysis

Impacts and Recommendations

  • Digital Banking — The implementation of digital banking will require CIOs to provide end users — both internal and external — with more robust and flexible analytical tools for understanding customers' needs and behaviors
  • Banking Operations Innovation — The expansion of traditional business intelligence to advanced analytics will require bank IT organizations to greatly improve their management of, and the access they provide to, data across existing business unit and system silos
  • Payment Reinvention — The increased use of advanced analytics by banks will enable them to deliver greater value and differentiated products to both merchants and customers

Gartner Recommended Reading

©2020 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.