Gartner Research

Market Trends: Key Trends in Unified Communications Technology, Adoption and Delivery

Published: 18 July 2014

ID: G00265218

Analyst(s): Tom Eagle , Megan Fernandez , Daniel O'Connell


Organizations' UC adoption and use correlates to their size and internal factors, such as skills, budgets and structure. To formulate effective UC product and solution road maps and go-to-market strategies, providers' product planners should understand organizations' behavioral and adoption trends.

Table Of Contents


Market Trends

  • Expansion and Replacement Shape the Market
    • Functional Expansion
    • User Expansion
    • Replacement Cycles
  • How Companies Buy Unified Communications
    • Move Toward the Cloud
    • Buying Behavior Varies by Organization Size
  • UC Technology Trends
    • Telephony
    • Messaging
    • Conferencing

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