Gartner Research

Market Trends: Where to Find Opportunities for Mobile Solutions in Vertical Industries

Published: 22 July 2014

ID: G00259647

Analyst(s): Rajesh Kandaswamy , Kenneth Brant , Venecia Liu , Jennifer Mazzucca, Vittorio D'Orazio , Derry Finkeldey , Anurag Gupta , Katell Thielemann , Jeffrey Roster, Christine Arcaris


Mobility's potential to transform industries remains unfulfilled. Product strategists at technology providers can go beyond mobile-enabling their clients. Instead they can expand the market with solutions that exploit mobile's unique features to satisfy consumer needs with new products and services.

Table Of Contents


Market Trend

  • Mobility's Impact Varies, but So Far It Is Largely a Promise
  • Ongoing Trends in Mobility
    • Leapfrogging in Emerging Markets
    • Continued Innovation
  • Analyzing Mobility's Impact on Specific Vertical Industries
    • Banking and Securities — A Big Impact, but Mobility Still Has Yet to Make Its Mark
    • Communications and Media — All About Monetizing Content
    • Government — Apps Become More Important Than Devices
    • Healthcare — Mobility Could Redefine Healthcare Delivery
    • Insurance — Variations in the Uptake of Mobility and the Use of Apps
    • Manufacturing, Energy and Utilities — Mobility Can Help Collaboration and Coordination
    • Retail: A Broad Impact, If Retailers Can Be Persuaded
    • Transportation — Mobile Use Is Established, but Opportunities Are Still There

Vendors to Watch

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.