Gartner Research

Hype Cycle for Digital Insurance, 2014

Published: 24 July 2014

ID: G00260601

Analyst(s): Juergen Weiss


Digitalization will radically transform the insurance industry, enabling new products, services and business models. This transformation will take many years to complete, forcing life and P&C insurance CIOs to start now and actively embrace new technologies and support business strategies.

Table Of Contents


  • What You Need to Know
  • The Hype Cycle
  • The Priority Matrix
  • On the Rise
    • P&C Insurance App Stores
    • Pricing Optimization Solutions
    • Peer-to-Peer Insurance Business Models
    • Web-Based Sales Platforms
    • Video Chat
    • Cross-Channel Analytics
    • Gamification
    • Quantified Self
    • Augmented Reality Applications
    • Automobile eCall
    • Big Data
    • Customer Experience Management
    • Loyalty Marketing
    • Virtual Assistants in Insurance
    • Case Management Solutions
    • Data Science
    • Internet of Things in Insurance
    • Social Analytics
    • Crowdsourcing
    • Aerial and Digital Imagery
    • Agent Portal Solutions
    • Mashups
    • Wearable User Interfaces
    • Digitalization
    • Analytical In-Memory DBMS
    • Digital Marketing
  • At the Peak
    • Customer Communications Management Solutions
    • Digitalized Business Processes
    • Agent Collaboration Tools
    • Cloud Computing
    • Predictive Modeling Solutions
    • Master Data Management
    • Location Intelligence
    • Social Media
    • Media Tablets
  • Sliding Into the Trough
    • Mobile Claims Apps
    • Customer E-Services
    • Telematics
    • Electronic Bill Presentment and Payment
    • E-Services
  • Climbing the Slope
    • E-Apps for New Business
  • Appendixes
    • Hype Cycle Phases, Benefit Ratings and Maturity Levels

Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.