Gartner Research

Hype Cycle for Mobile Applications and Development, 2014

Published: 29 July 2014

ID: G00264059

Analyst(s): Michael Maoz, Robert P. Desisto


With the explosion of mobile applications and development tools, Gartner launches a new Hype Cycle focused on mobile applications and development.

Table Of Contents


  • What You Need to Know
  • The Hype Cycle
  • The Priority Matrix
  • On the Rise
    • Mobile Commerce
    • Mobile Marketing Analytics
    • Bring Your Own App (BYOA)
    • Mobile Application Development Platform Security Capabilities
    • Mobile Containers
  • At the Peak
    • Client-Side MVC
    • Mobile-Based Selling Applications
    • Mobile Customer Service Applications
    • Managed Mobility Services
    • Cloud Mobile Back-End Services
    • Mobile BPM
    • Mobile Procurement Applications
    • Hybrid Mobile Development
    • Responsive Design
    • Context-Enriched Services
    • UX Tools
    • Mobile SFA for CPQ
    • Application Shielding
    • Mobile Field Service Management
    • Mobility in Oil and Gas
  • Sliding Into the Trough
    • Enterprise Mobile App Stores
    • Mobile Application Security Testing
    • Mobile Collaboration Client
    • Mobile HCM
    • Enterprise File Synchronization and Sharing (EFSS)
    • Mobile VoIP
    • Mobility in Manufacturing Operations
    • Mobile BI
    • HTML5
    • Mobile Cloud
    • BYOD
    • Mobile Web Apps
  • Climbing the Slope
    • Enterprise Mobility Application Services
    • Mobile Advertising
    • Personal Cloud Synchronization and Sharing
    • Mobile Social Networks
    • Mobile Sales Force Automation for Opportunity Management
    • Native Mobile Development
  • Entering the Plateau
    • Mobile Device Management
    • Mobile POS
    • Mobile Sales Force Automation for Orders/Inventory
  • Appendixes
    • Hype Cycle Phases, Benefit Ratings and Maturity Levels

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.