Gartner Research

CEOs and CIOs Must Assume That Every Industry Will Be Digitally Remastered

Published: 20 August 2014

ID: G00259094

Analyst(s): Mark Raskino

Summary

Digital business is not limited to information goods like music and books. It will blur boundaries so every sector's products are in play, from tobacco to tennis racquets. CEOs and CIOs must convince their boards that digital disruption is a given, and act accordingly.

Table Of Contents

Executive Summary

Analysis

  • Every Industry Will Be Digitally Remastered
    • What We Mean by "Remastery"
    • What's Really Different: How IT-Based Strategic Change Is Deepening
    • Why It Will Happen to All Sectors Eventually, and When
  • Core Products and Services Will Be Transformed
    • How Products Will Be Transformed
    • How Services Will Be Consequently Transformed
    • E-Business Transformed Processes — Now Digital Business Will Transform Products and Core Competencies
  • Industry Disruption Will Come From Outside and Underneath
    • Incumbents Often Can't Imagine the Change
    • Incumbents Often Can't See a Way Out of the Trap
    • Digital Entryists Will Sometimes Catalyze the Change
    • Startups Will Often Catalyze the Change
    • Traditional Industry Categories Will Blur and Merge
  • Control of the New Digital Industry Platform Wins the Game
    • The Platform Matters More Than the Product
    • Industries Will Operate in the Cloud
    • The Early Platforms Suggest "Winner Takes All" Business Outcomes Will Be Common
    • The Battle to Define, Build and Control These Platforms Will Be Difficult and Dangerous
  • Recommended Actions

Gartner Recommended Reading

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.